07 May 2009
The past year has been a difficult time and many travel companies and countries which rely on tourism have been hit hard. We’re delighted to say though that the fantastic value, great weather and many attractions of The Gambia have continued to appeal and bookings for winter 2008/09 were actually up on the previous year.
The opening of Coco Ocean Resort & Spa brought a new clientele to the country and the development of twin centres with neighbouring Senegal also proved popular. The boutique Ngala Lodge also saw a healthy rise in guests as did the mid-range Kombo Beach and Atlantic Beach hotels.
Chris Rowles, managing director of The Gambia Experience, says “The Gambia has always represented great value and this year we’ve found people switching from long-haul destinations and also seen a large number of people booking who are avoiding the euro-zone. The range of hotels means there is something for everyone from simple 2 grade hotels to luxurious spa resorts. In The Gambia approximately 1 in 7 jobs is within the tourism sector so we will continue to work hard to support the country’s tourism industry.”
Press Office Contact Details
Jenny Adams - PR Manager (National Press)
Louise Thomas - PR & Marketing Executive (Regional & Trade Press)
0845 330 2077
press@serenity.co.uk
Serenity Holidays is a trade name of Serenity Holidays, a fully bonded operator under ATOL 1866 and a member of ABTA, IATA and AITO.